Marketing automation has become an essential part of every business’s marketing strategy. Thanks to innovations in IT, business marketing tools have become more affordable for small retailers, online sellers, and other mom-and-pop operations. Don’t pass up the opportunity to maximize all the marketing automation tools available that can increase your leads and give you these […]
It can be difficult to coordinate marketing efforts on a limited budget. Marketing on a shoestring budget can often feel like a chicken and egg situation: you need marketing to grow your business’s revenue, but doing so can seem impossible when your cash flow is limited.
Business owners are increasingly realizing the importance of adopting efficient, flexible, and cost-effective IT systems. But as customers’ expectations rise, IT becomes far too complex and demanding for businesses to manage alone. This is why many companies outsource their IT needs to a managed IT services provider (MSP). MSPs defined MSPs are companies composed of […]
Dealing with difficult clients is a reality for businesses across several industries. Even within the realm of IT, the human element is a pervasive and unavoidable presence, and will continue to be so until the point at which machines can completely take over all our activities.
Disaster recovery (DR) used to be an expensive solution that relied predominantly on tape backups. Today, cloud computing has dramatically changed the DR landscape, affording even small- and medium-sized businesses cheaper and more reliable DR solutions. Unfortunately, there are still a number of misconceptions about DR. Here are three myths that no longer apply. Myth […]
In a recent survey of 1,800 customers, 42% said they’re “very unlikely” to purchase from ugly websites. That’s not so surprising. After all, there are plenty of competitors’ websites that are more visually appealing and user-friendly that they can visit. If your business website fails to make a critical good first impression, it could lose […]
The legal industry is highly competitive, which is why law firms should leverage modern technology to improve their efficiency and profit to push them ahead of the competition. Unfortunately, some law firms find technology intimidating, while others simply have no idea what technology to use.
In response to the health and safety concerns brought about by the COVID-19 pandemic, many businesses have implemented a remote work system. While some people were already working from home part time, the onset of the pandemic and the restrictions that come with it saw an increase in employees working away from the office and from each other.
When people visit websites, first impressions count. Wow your audience by following our tips. Make a statement with professional photographs Before site visitors read what’s on your website, they assess it by checking out your images. A picture is indeed worth a thousand words, but are those words truly what you want to convey to […]
